Press Releases

Parametric Appoints Sony Pictures Veteran to Board of Directors

Director Kenneth F. Potashner Appointed Executive Chairman

HENDERSON, NEVADA, March 6, 2012 – Parametric Sound Corporation (OTCBB: PAMT), a leading innovator of directed audio products and solutions, today announced it has appointed James L. Honore as an independent member of its Board of Directors. Mr. Honore retired as Executive Vice President at Sony Pictures Entertainment in December 2011.


The Company also appointed director Kenneth F. Potashner as its Executive Chairman responsible for executing the Company’s strategic growth initiatives as principal executive officer.


“James brings substantial entertainment industry executive experience and extensive contacts from his more than 20 years in the picture industry,” said Elwood G. Norris, President of Parametric Sound. “He has a keen understanding of modern sound and visual effects technologies and his many relationships with executives, artists and innovators from all aspects of the motion picture industry will aid us as we enter new audio markets for our technology. I am also very pleased that Ken has formally assumed the duties of Executive Chairman pursuant to the agreement in principle previously reported when he joined us in December.”


“HyperSound is an exciting innovation that has the potential to change how sound is used in entertainment, in movies, in gaming and in the increasing convergence of media,” said Honore. “I look forward to helping expose this technology to key industry participants.”


Additional biographical information on Mr. Honore follows:

James L. Honore joined Columbia Pictures in 1988 as Vice President of post-production after previously serving as director of post production for Home Box Office Pictures and DeLaurentiis Entertainment Group. In 1993 he was promoted to Executive Vice President post-production for Sony Pictures Entertainment including its Columbia Pictures and TriStar Pictures units. He was also responsible for final post-production quality of all picture and sound for Columbia TriStar Motion Picture Companies, Screen Gems and Stage 6 Productions and feature films acquired by Columbia TriStar Motion Picture Companies, Columbia TriStar Home Video and Sony Pictures Classics. At Sony Pictures he was responsible for completion of pictures budgeted at over $1.5 billion per year and supervised post-production for hundreds of major films including Casino Royale and other Bond movies, Spider-Man series, DaVinci Code, Bugsy, A Few Good Men, Men in Black series and many more. Mr. Honore retired from Sony Pictures in December 2011.

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